Well, this poster for I, Frankenstein is an evocative image. Immediately, you know that this movie will feature blood, guts... and a trenchcoat.
I have a fondness for strong light and dark contrasts, visually, so I am less annoyed by the sole focus on the title character than I am impressed by the presentation.
Still, it's so lifeless (ha), with nothing else to say than "here's a bloody monster!" Also, the sole words on the poster are: "Immortal," which is inaccurate and insultingly-simplistic; "January 2014," which is informative, but still kind of vague...
Actually, let's take a look at the equally unimpressive subway ad for I,F:
Just look at that thing. It's like a less-inspired version of the Last Survivor poster. It certainly gives you no idea that Frankie is the center of a fight between angels and demons (and Frank's power of immortality), does it? Sorry, let me get back to those last points I was making.
"200 Years Later, He's Still Alive," doesn't work. It's simply... flat. And, bluntly put, "From the Producers of Underworld" is not a phrase that should inspire confidence in anyone except for the producers of Underworld.